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89 products

  • Sale -20%
    Better Breathing Sport portable OPEP breathing device designed to assist with airway clearance and respiratory performance Close-up of Better Breathing Sport breathing device highlighting mouthpiece and internal resistance mechanism

    Better Breathing Sport - Lung Expansion Device

    The Ultimate Breathing Device to Strengthen Lungs and Boost Athletic Performance Comes with dual resistance settings: Medium & high Previously known as AirPhysio Sport, the Better Breathing Sport is the world’s first sports resistance breathing device that uses vibrations and resistance to help improve lung strength, capacity, and performance. This award-winning, Australian-made lung exerciser device enhances your training by clearing mucus from your airways, improving oxygen exchange, and helping you reach your peak potential faster.  Using the same OPEP (Oscillating Positive Expiratory Pressure) technology trusted by medical professionals, the Better Breathing Sport works like an OPEP device — using natural resistance and vibrations to loosen mucus, expand lung volume, and train your respiratory muscles. It features dual resistance settings (medium and high) that act as ‘lung weights’ for progressive training and improved performance. Key Benefits of the Better Breathing Sport: Improves training & recovery times by strengthening your lungs & respiratory muscles. Boosts endurance & energy by improving oxygen delivery & carbon dioxide removal. Enhances lung hygiene by clearing built-up mucus for easier breathing. Improves sleep & relaxation through better breathing patterns. Helps achieve peak performance & gain vital seconds during intense sports or competition. Features You’ll Love: 100% drug- & chemical-free Adjustable resistance levels for progressive lung training Compact, portable & easy to use No batteries or refills required Simple to clean – removable parts can be washed & sterilised Cost-effective alternative to expensive respiratory therapy sessions Australian-made & owned Who It’s For: The Better Breathing Sport is suitable for: Active individuals above 13 years of age Professional, elite & amateur athletes Fitness enthusiasts, runners, swimmers & cyclists People with generally healthy lungs looking to improve lung capacity & endurance Individuals managing mild breathing limitations such as asthma or mild COPD Anyone wanting a breathing tool to strengthen lungs naturally Code: APS Got a question? Click here to read the Better Breathing (Formally branded as AirPhysio) FAQ's and user guide Disclaimer: Better Breathing is designed to support respiratory health but is not a substitute for professional medical advice, diagnosis, or treatment. If you have any concerns or underlying conditions, please consult your doctor before use. The Better Breathing Sport device is NOT an inhaler, nebuliser, spirometer, spray or puffer, and does not require a prescription. NOTE: Due to Hygiene reasons, we cannot accept returns or exchanges for this product, unless the product is proven to be faulty.   

    $84.95 $67.96

  • Sale -40%
    AirPhysio branded blue hard shell travel case with zipper and wrist strap for safe storage and transport of the breathing device AirPhysio blue travel case opened to show internal mesh pocket and secure compartment holding the breathing device, with matching drawstring pouch

    AirPhysio Travel Case

    More Hygienic, Portable Solution to Store Your AirPhysio Device Designed specifically for AirPhysio, this travel case ensures that your breathing device remains clean and protected while you're on the move. Cross-contamination can be a concern, especially when you're using AirPhysio mucus clearing device outside, but with the travel case, you can use it whenever you need to, and then safely store it away after use. It also comes with a soft case sleeve!Key features: Compact and portable - Easy to carry in your hand, bag, backpack, or even pocket Made from high-quality, sustainable material Hygienic solution to prevent any germs or particles from coming into contact with your AirPhysio device Easy access to your AirPhysio device - No more fumbling! NOTE: This product does not come with an AirPhysio device.

    $49.95 $29.95

  • Chief Collagen Protein Bar Choc Peanut flavour 30g single bar Chief Collagen Protein Bar Choc Peanut flavour 30g box of 12 bars

    Chief Collagen Protein Bar 45g – Choc Peanut Butter Flavour

    A deliciously clean protein bar that hits the sweet spot without the sugar crash Craving something indulgent without compromising your health goals? The Chief Collagen Protein Bar – Choc Peanut Butter delivers the iconic flavour combo of rich dark chocolate and smooth, biscuity peanut butter—all in a bar that’s clean, satisfying, and actually good for you. This collagen protein bar is more than just a treat. It’s a high-performance snack made from real, whole food ingredients with no added sugar, no artificial sweeteners, and no hidden nasties. Packed with high-quality protein from grass-fed collagen, it's perfect for supporting gut health, joint function, and muscle recovery—making it one of the most functional collagen bars on the market. Ideal for pre- or post-workout fuel, a mid-morning energy boost, or a clean, convenient snack between meals, this bar is a smart choice for those following low carb, keto, or paleo lifestyles. With plenty of protein and fibre to keep you fuller for longer, it’s your go-to option for clean snacking on-the-go. Why Choose the Chief Collagen Protein Bar? ✔️ A satisfying blend of dark chocolate & peanut butter flavour✔️ Contains grass-fed collagen to support joints, skin & gut health✔️ A true high protein, low carb protein bar—no added sugar or sugar alcohols✔️ Made with clean ingredients, no fillers, no thickeners✔️ Free from vegetable oils & artificial additives✔️ Gluten-free, dairy-free & gut-friendly✔️ Keto & paleo friendly✔️ No artificial sweeteners, no preservatives✔️ Made in Australia Real Flavour. Real Benefits. Unlike many protein bars with collagen that rely on artificial flavours or sugar substitutes, this Chief collagen protein bar tastes naturally rich and satisfying—with a texture that’s soft, chewy, and biscuit-like in the centre. It’s everything you love about dessert, powered by real nutrition.

    $5.95 - $71.40

  • Chief Hazelnut Brownie Collagen Protein bar packaging 45g Box of 12 Chief Hazelnut Brownie Collagen Protein bars

    Chief Collagen Protein Hazelnut Brownie Bar 45g

    A satisfying alternative to traditional carb-heavy protein bars Do you find yourself always subconsciously reaching out for the chocolate bar in the fridge whenever you need a dose of sugar in the system? It’s time to say hello to Chief Collagen Protein Hazelnut Brownie Bar. Crafted with a biscuity blend of cashew and hazelnut butter, this chocolatey delight is infused with hazelnut pieces for a delightful crunch, giving you the taste of your favourite brownie without the guilt. It’s a protein bar that boasts great macros and clean ingredients. This hazelnut brownie bar contains zero artificial thickeners and fillers, with no added sugar, or artificial sweeteners. It's the perfect satisfying alternative to a carb binge, offering a nutrient-dense treat that's also very low in sugar and carbs. Plus, with the added benefits of collagen, you're not just indulging in a delicious snack – you're nourishing your body from the inside out. Whether you're craving a gluten-free brownie, keto brownie, or protein brownie, this all-in-one chocolate protein bar satisfies every craving you might have! High in dairy-free protein, fibre, and healthy fats to fill you up fast Made with clean ingredients Gut-friendly  Low in carbs and sugar No added sugar, artificial sweeteners or sugar alcohols No artificial thickeners and fillers No vegetable oils Keto and Paleo friendly Gluten-free Suitable for pre or post workout

    $5.95 - $71.40

  • Sale -8%
    Chief Beef Brisket Traditional flavour protein bar packaging on a white background Box of 12 Chief Beef Bars Traditional flavour

    Chief Traditional Beef Protein Bar 40g

    Chief Traditional Beef Bar – Savoury, Simple, and Seriously Satisfying If you're craving real food with real flavour, the Chief Traditional Beef Bar is your answer. Crafted from organic, grass-fed Australian beef, this clean, beef protein bar is rich in nutrients and bold in flavour—bringing you the comforting taste of slow-roasted traditional beef brisket in a convenient, grab-and-go format. Unlike sweet protein snacks, this savoury high protein bar is made for meat lovers who want something hearty and satisfying without compromising on clean ingredients. With no added sugar, no preservatives, and absolutely no artificial junk, it's one of the few truly healthy protein bars on the market. Whether you’re powering through a busy day, heading out on a hike, or needing a post-workout low carb bar, the Chief Traditional Beef Bar is a naturally energising snack you can count on. It’s also a great lunchbox-friendly choice for kids and active teens or as a protein-rich side to your meals—try slicing it into a salad or grain bowl for extra flavour and texture. What Makes Chief Beef Bars Stand Out? ✔️ Made from organic, grass-fed Aussie beef✔️ Rich in protein, iron, and vitamin B12✔️ Low sugar protein bar with zero added sugar✔️ Low carb, keto and carnivore friendly✔️ No preservatives, nitrates or artificial ingredients✔️ No seed oils, soy, thickeners or fillers✔️ Gluten free, dairy free, and nut free✔️ Shelf-stable, portable, and lunchbox safe✔️ Suitable for adults and kids alike✔️ Proudly made in Australia The Better Way to Snack Chief’s beef bars aren’t just another processed protein snack—they’re made with real, whole ingredients and slow-dried to lock in flavour and nutrition. Whether you're following a low carb lifestyle, need a natural beef protein bar, or just want something delicious and filling between meals, this Chief beef bar delivers on every level.

    $5.95 - $71.20

  • Chief Biltong Traditional 30g packaging Chief Biltong Traditional 90g packaging

    Chief Traditional Beef Biltong

    Chief Traditional Beef Biltong – Tender, Clean, and Packed with Protein Looking for a savoury, high-protein snack that’s clean, delicious, and made with the highest quality beef? The Chief Traditional Beef Biltong is your answer. Air-dried slowly using an original biltong recipe, this Australian biltong delivers a mouthwatering beef flavour and soft, tender texture that sets it apart from jerky and other cured meats. Made from 100% organic, grass-fed and grass-finished Aussie beef, this is a snack you can feel good about. Free from artificial preservatives, added sugars, and questionable additives, Chief Biltong is all about simple ingredients and clean nutrition—just the way real food should be. Whether you're after a biltong to go for pre/post workout, a clean bite between meals, or a way to boost your meal prep with high-quality protein, this beef biltong is as versatile as it is tasty. Crumble it into salads, sprinkle it over pizza, or enjoy it straight from the pack—any way you slice it, you're fuelling up with one of the best biltong options in Australia. Why Choose Chief Biltong? ✔️ Made with organic, grass-fed, grass-finished Australian beef✔️ High in protein, low in carbs & no added sugar✔️ Slow air-dried for maximum tenderness & taste✔️ Free from nitrates, nitrites, seed oils & artificial preservatives✔️ Gluten free, dairy free, nut free & soy free✔️ Keto & Paleo friendly, suitable for low-carb lifestyles✔️ FODMAP-friendly✔️ Halal certified & made in Australia✔️ Ideal biltong to go✔️ Available as single packs or bulk biltong for serious snackers Real Ingredients, Real Flavour Unlike many dried meats, Chief Biltong uses beef that’s not only grass-fed but also grass-finished—meaning it’s raised naturally without hormones, pesticides, antibiotics, glyphosate, or synthetic feeds. You won’t find any added nasties, just a clean, beef biltong that delivers pure protein and a rich, meaty flavour with every bite.

    $6.95 - $101.70

  • Sale -10%
    Bottle of Chief beef liver, heart, and kidney capsules Back view of Chief Beef Liver, Heart & Kidney supplement bottle

    Chief Organic Beef Liver, Heart & Kidney Immunity Boost (120 Caps)

    Discover the benefits of beef liver, heart, and kidney for immunity Chief Organic Beef Liver, Heart & Kidney Immunity Boost is a potent blend of nutrient-dense organ meats that serve as a powerhouse source of essential vitamins and minerals crucial for immune function. Why settle for synthetic vitamins when you can nourish your body with real food? Beef liver, heart, and kidney are among nature's most nutrient-rich foods, offering superior bioavailability compared to synthetic supplements. With a rich composition including Iron, Copper, Selenium, Zinc, Vitamin A, B9 (Folate), B12, Vitamin D, and Vitamin C, these beef organ capsules provide comprehensive nutritional support for a robust immune system. Plus, they come in convenient capsule form that allows you to enjoy the benefits of beef liver, heart, and kidney without the need to endure their strong flavours. And you don’t need to buy separate supplements because you can enjoy the combined benefits of beef liver, heart, and kidney in one convenient formula! Why choose Chief Organic Beef Liver, Heart & Kidney Immunity Boost? Because they're nature's perfect package, offering bioavailable nutrients in their most natural form with benefits such as: Improved immune system Improved healing Less free radical damage Improved collagen production Improved vitality

    $44.95 $40.45

  • Package of Chief Collagen Protein Powder Dark Chocolate flavour 450g Back view of Chief Collagen Protein Powder Dark Choc 450g packaging

    Chief Collagen Protein Powder - Dark Chocolate

    Nourish Your Body, Indulge Your Taste Buds Elevate your daily wellness routine with the rich, velvety flavour of Chief Collagen Protein Powder – Dark Chocolate. Formulated with 100% Australian grass-fed hydrolysed bovine collagen peptides, this collagen protein powder supports everything from glowing skin to joint health, while delivering the indulgent taste of real dark chocolate—without the sugar crash. This natural collagen supplement features Type I & III collagen with an ultra-low molecular weight of 1kDa, meaning it’s highly bioavailable and easily absorbed. That translates to real results for skin elasticity, strong nails, joint mobility, and a healthier gut—without the bloating or heaviness of traditional whey protein. Unlike many chocolate protein powders on the market, this blend is free from added sugars, sugar alcohols, artificial sweeteners, and unnecessary fillers. It's made for people who want clean, gut-friendly protein that works just as well in shakes as it does in baking or cooking. Whether you're after a chocolate collagen protein powder to power your morning smoothie or a low-carb protein boost for your post-workout routine, this is a delicious and versatile option that fits into keto, paleo, and gluten-free lifestyles. Key Benefits of Chief’s Hydrolysed Collagen Protein Powder: Promotes skin elasticity & hydration for a youthful glow Supports hair & nail strength Helps maintain joint mobility & tendon resilience Encourages muscle recovery post-exercise Supports gut lining health & digestive wellbeing Aids bone strength & density Why Choose Chief Collagen Powder: ✅ Made from grass-fed bovine collagen (Type I & III)✅ Australian grown, hydrolysed & made✅ Highly bioavailable (average molecular weight ~1kDa)✅ Tested free from heavy metals, pesticides & herbicides like glyphosate✅ Gluten-free, dairy-free & non-GMO✅ No sugar, vegetable oils, or fillers✅ Keto & Paleo friendly✅ Can be cooked or baked into your favourite recipes✅ A gut-friendly alternative to whey protein Available Pack Options: 15g Single-Serve Sachet Box of 10 × 15g Single-Serve Sachets 450g Resealable Pouch (approximately 30 serves)

    $4.20 - $49.95

  • Chief Biltong Chipotle & Lime 30g packaging Chief Biltong Chipotle & Lime 30g Carton of 12 packs

    Chief Chipotle & Lime Biltong 30g

    Flavourful biltong packed with high-quality protein and low in carbs Chief Chipotle & Lime Biltong is a harmonious blend of smokey chipotle and tangy lime, perfectly balanced to tantalise your taste buds without overwhelming them. It's a flavour journey that's sure to leave you craving more (but not in a bad way!). Made from slow air-dried beef, Chief biltong is not just delicious; it's a healthier alternative to traditional jerky. With no preservatives or unwanted additives, you can snack with confidence, knowing you're enjoying pure, clean goodness. And here's the protein-packed punch: Chief Chipotle & Lime Beef Biltong is high in protein and low in carbs, making it an ideal snack for fuelling your active lifestyle or satisfying your hunger between meals. But that's not all—the biltong is also very low in sugar, making it the perfect guilt-free snack for any occasion. Plus, with 100% organic, grass-fed, grass-finished Aussie beef sourced from regeneratively farmed practices, every bite supports sustainable agriculture and ethical farming. Why Choose Chief Biltong? ✔️ Made with organic, grass-fed, grass-finished Australian beef✔️ High in protein, low in carbs & no added sugar✔️ Slow air-dried for maximum tenderness & taste✔️ Free from nitrates, nitrites, seed oils & artificial preservatives✔️ Gluten free, dairy free, nut free & soy free✔️ Keto & Paleo friendly, suitable for low-carb lifestyles✔️ FODMAP-friendly✔️ Halal certified & made in Australia✔️ Ideal biltong to go✔️ Available as single packs or bulk biltong for serious snackers

    $6.95 - $83.40

  • Sale -24%
    Chief Biltong Smokey BBQ 30g packaging Chief Biltong Smokey BBQ 30g packaging in box of 12

    Chief Smokey BBQ Biltong

    Grill-inspired goodness for pure savoury satisfaction Imagine this: you're yearning for that unmistakable taste of barbecued meat, but the thought of firing up the barbie feels like a hassle. With Chief Smokey BBQ Biltong, you can skip the assembly and smoking process altogether. Just rip open a packet, and you're instantly transported to barbecue bliss. The beef is slow air-dried, boasting a tenderness and depth of flavour that sets it apart from jerky. Plus, it's a healthier alternative, free from preservatives and all the other nasty additives commonly found in dried and cured meats.If you’re concerned about sugar intake, you'll be pleased to know that Chief Biltong is very low in sugar, making it a smart choice for those mindful of their diet. But it doesn't stop there. The biltong is not just any beef—it's 100% organic, grass-fed, grass-finished, and sourced from regeneratively farmed Aussie beef. Every bite is a testament to quality, sustainability, and the natural goodness of the land down under. Why Choose Chief Biltong? ✔️ Made with organic, grass-fed, grass-finished Australian beef✔️ High in protein, low in carbs & no added sugar✔️ Slow air-dried for maximum tenderness & taste✔️ Free from nitrates, nitrites, seed oils & artificial preservatives✔️ Gluten free, dairy free, nut free & soy free✔️ Keto & Paleo friendly, suitable for low-carb lifestyles✔️ FODMAP-friendly✔️ Halal certified & made in Australia✔️ Ideal biltong to go✔️ Available as single packs or bulk biltong for serious snackers

    $5.25 - $61.95

  • Chief Biltong Chilli flavour 30g packaging Chief Biltong Chilli flavour 90g packaging

    Chief Beef & Chilli Biltong

    Chief Chilli Beef Biltong - Spicy, Tender & Naturally Good If you're looking for a biltong to go that delivers both bold flavour and clean nutrition, the Chief Chilli Beef Biltong brings the heat. Made from 100% organic, grass-fed and grass-finished Aussie beef, this fiery snack is slow air-dried using an original biltong recipe for a tender texture and deep, savoury taste—without the artificial preservatives or added sugars. Unlike typical dried meat snacks loaded with chemicals and tough to chew, Chief Biltong is naturally tender, protein-packed, and low in carbs. The Chilli flavour adds just the right level of heat to wake up your taste buds—perfect for spice lovers who want something more exciting than ordinary jerky. Great as a post-workout protein hit, mid-afternoon energy boost, or clean snack between meals, this beef biltong is also versatile enough to toss on top of salads, pizza, or in wraps for an extra kick of flavour and nutrition. Whether you're stocking up for hikes, road trips, or just need a healthier alternative to salty snacks, this is some of the best biltong in Australia to keep on hand. Why Choose Chief Chilli Beef Biltong? ✔️ Made with organic, grass-fed, grass-finished Australian beef✔️ High in protein, low in carbs & no added sugar✔️ Slow air-dried for maximum tenderness & taste✔️ Free from nitrates, nitrites, seed oils & artificial preservatives✔️ Gluten free, dairy free, nut free & soy free✔️ Keto & Paleo friendly, suitable for low-carb lifestyles✔️ FODMAP-friendly✔️ Halal certified & made in Australia✔️ Ideal biltong to go✔️ Available as single packs or bulk biltong for serious snackers Real Ingredients, Bold Flavour Chief Chilli Biltong uses clean, simple ingredients including coconut aminos, vinegar, and real spices—with no garlic or onions for those sensitive to them. It’s a beef biltong you can enjoy with confidence, knowing it’s made for real food lovers who care about what they eat.

    $6.95 - $83.40

  • Chief Unflavoured Collagen Protein Powder 450g packaging Back view of Chief Unflavoured Collagen Protein Powder with nutritional information and benefits

    Chief Collagen Protein Powder - Unflavoured

    Pure Australian Grass-Fed Collagen Protein Chief Collagen Protein Powder is made with 100% Australian grass-fed hydrolysed bovine collagen peptides (Type I & III). With a high protein content and an average molecular weight of approximately 1kDa, it provides a simple way to add collagen protein to your everyday diet. With no added flavour, its neutral taste makes it easy to incorporate into both hot and cold foods and drinks. Mix it into smoothies, coffee, yoghurt or oats, or add it to cooking and baking without significantly changing the flavour of your favourite recipes. Made without added sugar, vegetable oils or fillers, Chief Collagen Protein Powder offers a simple ingredient profile and a versatile alternative to traditional protein powders. Key Features 100% Australian grass-fed hydrolysed bovine collagen peptides Type I & III collagen 96% protein Average molecular weight of approximately 1kDa Australian grown, hydrolysed and made Tested for heavy metals, pesticides and herbicides including glyphosate Gluten free and dairy free Non-GMO No added sugar, vegetable oils or fillers Keto and Paleo friendly Unflavoured and easy to mix Suitable for hot and cold drinks, cooking and baking Available Pack Options: 15g Single-Serve Sachet Box of 10 × 15g Single-Serve Sachets 450g Resealable Pouch (approximately 30 serves)

    $4.20 - $49.95

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